Solar sector content specialists

Award-Winning Solar Content Creation Agency

Show the Work. Build the Trust. Win More Customers.

Solar customers want to see real installations, real results and real people before they ever pick up the phone. We create photography, video and written content specifically for solar and renewable energy businesses.

Content that builds credibility and converts browsers into enquiries.

Results That Matter

180% increase in impressions

Delivered for Effective Energy Group through integrated content and digital strategy.

192% increase in website clicks

Organic growth achieved for a leading renewable energy group across multiple brands.

60 new clients in 3 months

Lead generation target hit at 50% lower cost per lead for Chameleon Technology, a renewable energy innovator.

Get Your Free Solar Marketing Audit

Find out exactly where your solar business stands online. Written report delivered within five working days, no obligation.

Why Choose Phantom Digital for Solar Content Marketing?

Solar sector experience: we have created content for solar installers, renewable energy groups and clean tech businesses across the UK

Proven results: measurable lead growth and commercial impact for renewable energy clients through content-led strategy

Full service team: content creation, SEO, web design, social and email marketing under one roof so your content works within a complete marketing strategy

Award winning: Best Digital Marketing Agency 2025 in Liverpool at the SME News UK Enterprise Awards

Transparent communication: clear reporting and no jargon

Awards & nominations

Why Solar Companies Need Specialist Content Marketing

Show the work not just the words

Installation photography, before and after content and video walkthroughs demonstrate your expertise in a way written content alone cannot.

Trust is built before the first call

Solar customers research extensively before contacting an installer. Professional photography and video builds the credibility that converts researchers into enquiries.

Video drives conversion

A well produced installation video or customer testimonial converts browsers into leads faster than any other format.

Supports every other channel

Strong content underpins your website, social media, SEO and paid campaigns simultaneously.

Sector specific understanding

Solar content requires knowledge of the installation process, the customer journey and the questions buyers are asking. Generic agencies do not have that.

Compound growth over time

Great content continues to drive traffic and enquiries long after it is published. The longer you invest the stronger the returns.

Who We Work With

We create content for solar and renewable energy businesses including:

  • Residential solar installers
  • Commercial solar developers
  • Solar farm operators
  • Heat pump installers
  • EV charging businesses
  • Renewable energy groups and multi-brand operators

Our Solar Content Creation Services

Installation photography

Professional photography capturing your completed installations, team and equipment — the visual proof that builds trust before a prospect contacts you.

Video production

Installation walkthroughs, customer testimonials and brand films that bring your solar business to life and drive enquiries.

Customer testimonial content

Authentic testimonial photography and video that puts real customer experiences front and centre.

Website copy

Sector specific copy that addresses customer concerns and converts visitors into enquiries.

Solar blog content

Expert led posts answering the questions your prospective customers are already asking, building authority and driving organic traffic.

Social media content

Photography, video and written content designed to educate, engage and drive enquiries across your social channels.

How we deliver results

Discovery and audit: understanding your business and the content gaps holding back your visibility

Content planning: building a plan around your services, audience and the formats that drive the most impact

Production: creating photography, video and written content to the highest professional standard

Publishing and optimisation: ensuring every piece is structured, optimised and distributed for maximum impact

Ongoing growth: regular new content with transparent reporting throughout

Real results for real renewable and solar businesses

See how we’ve helped businesses achieve measurable results.

Effective Energy Group

 

Impressions: 180% increase | Clicks: 192% increase | Conversion rate: +3%

Approach: Unified four renewable energy brands under a single digital platform. Redesigned web architecture, aligned visual identity and implemented robust SEO framework across the group.

Results: Significant increase in group-wide organic visibility and lead quality, with a scalable digital foundation built for long-term growth.

Read the full case study here. 

Chameleon Technology

60 new clients in 3 months | 100% of lead generation target achieved | Cost per lead reduced by 50%

Approach: Built a comprehensive digital presence for a renewable energy innovator entering the consumer market for the first time. Designed and launched a conversion focused website alongside a full lead generation strategy.

Results: Delivered outstanding commercial results surpassing all targets, while building scalable digital infrastructure to support ongoing growth.

Read the full case study here.

Client reviews

Phantom Digital is proud to hold a five star rating on Google from local businesses. Here are a few comments from our clients:

Posted on Google
La Vida Liverpool profile picture
La Vida Liverpool
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Another fantastic job by these legends! Chloe and Meg smashed it for Liverpool Book Festival once again -- with incredible photography and videography content that captured the event beautifully1 Thank you guys x
Posted on Google
Becky profile picture
Becky
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Chloe was incredible, super organised at the photoshoot, set up everything we needed professionally and accommodated all our weird and wonderful requests. Shoutout to Josh for assisting Chloe and his diligence with the videography. We would absolutely recommend them and use them again for photography!
Posted on Google
Jackie Fairweather profile picture
Jackie Fairweather
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I attended the Galentine's event with the lovely ladies and I thoroughly enjoyed myself, had fun and came away with some amazing content and knowledge.
Posted on Google
Jack Collins profile picture
Jack Collins
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We have been working with Matt at Phantom Digital to spruce up our website - we wanted a clean, modern and timeless website. Matt paid attention to the brief and understood our vision. He nailed our expectations on the aesthetic, feel and user experience of the site and was very responsive in making any changes we requested. We would highly recommend their website design services - always good to work with people who listen to their clients and their needs.
Posted on Google
Harry Sheridan profile picture
Harry Sheridan
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Justine and her team were fantastic again My 3rd time using phantom and I could not recommend them highly enough From helping me with my road show and website - they had ideas and solutions for everything
Posted on Google
Duncan Mcdermott profile picture
Duncan Mcdermott
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I’ve done lots of work with Justine and the team over the years! They are great and go above and beyond.
Posted on Google
Charlotte Forde profile picture
Charlotte Forde
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Justine is such a pleasure to work with. Very professional and creative and provided me with ideas that I would never have thought of without her guidance. I would highly recommend Phantom Digital, great value and service!
Posted on Google
John Mallon profile picture
John Mallon
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Justine works professionally and confidently in all areas of the digital marketing area I would recommend phantom digital to anyone
Posted on Google
James Harrop profile picture
James Harrop
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The Phantom team has been an instrumental addition to our marketing efforts. Depth in knowledge, creative and commercial minded. Couldn’t ask for much more! Thank you
Posted on Google
Fur n Babies profile picture
Fur n Babies
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I really can't fault any of my experiences with Phantom. Speed of service, quality of work and laser focus on detail would be few of the many reason I would recommend to anyone. Justine done a great job of undertanding my requirements and turning my muddled ideas in my head into something special. I will continue to use them for all future work!!!

You can read more verified feedback on our Google Business profile.

Ready to Build a Solar Content Strategy That Generates Leads?

Stop losing customers to competitors with stronger, more visible content. Let us build a solar content strategy that gets your business seen and chosen.


Everything you need to know about solar content creation

We create blog posts, website copy, landing pages, social media content, email content and case studies, all written specifically for the solar sector and the customers within it.

Great content attracts prospective customers by appearing in the searches they make before contacting an installer, and builds the trust that converts that interest into an enquiry.

SEO driven content typically builds momentum over 3 to 6 months. The longer you invest the stronger the compound effect on your visibility and lead volume.

Absolutely. Whether you need a full redesign or targeted improvements to an existing site, we will audit what you have and recommend the most effective approach.

Every project is priced based on your specific requirements. Get in touch for a straightforward conversation about what would work for your budget and goals.